WFMA Board of Directors
The WFMA is a non-profit association run by a dedicated volunteer staff (WFMA Board of Directors). Around August or
September of each year, the WFMA Board of Directors nominates new Officers and Directors for the annual election. When
the nominations are finalized, the WFMA Board of Directors will mail ballots to all WFMA Members at the end of each year to
vote. After all votes are collected by the deadline date, an announcement is sent to all WFMA Members informing them of the
new WFMA Board of Directors.
Becoming a WFMA Board of Director is a great way to advance your career and networking skills in the publishing
industry! To find out more about the WFMA Board of Directors, please contact the Vice President of Membership.
2011 Officers |
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PRESIDENT & PROGRAMMING VICE PRESIDENT, MEMBERSHIP VICE PRESIDENT, PROGRAMMING |
VICE PRESIDENT, PUBLICITY/MARKETING TREASURER & CIRCDAYLA CO-CHAIR RECORDING SECRETARY & PUBLICITY/ |
PAST PRESIDENT & SALES/ SPONSORSHIP CHAIR Mike Popalardo Principal Next Steps Marketing 944 Market St., Suite 821 San Francisco, CA 94102 (415) 773-1840 mike [at] nextstepsmarketing [dot] com |
2011 Directors |
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DIRECTOR & EVENT MANAGER DIRECTOR & FULFILLMENT MANAGER |
DIRECTOR & PUBLICITY/MARKETING SUPPORT - WEBSITE DIRECTOR & SALES/SPONSORS SUPPORT |
DIRECTOR & SALES/SPONSORS SUPPORT DIRECTOR & PROGRAMMING SUPPORT DIRECTOR & PUBLICITY/MARKETING SUPPORT - PRINT |
2011 Contributors |
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PUBLICITY/MARKETING SUPPORT – E-MAIL Steve Verba |
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Thank you WFMA Board of Directors 2010!

Front Row Left to Right - Michael Jordan, ESP Computer Systems; Laura Simkins, AFAR Media; Jan Edwards-Pullin, PFS Publication Fulfillment Services; Kelly Vucovich, Subco, Inc.; Mike Popalardo, Next Steps Marketing
Back Row, Left to Right – John Brooks, BPA Worldwide; Jamie Andrew, Marketing & Audience Development Consultant; Peter Klehm, Audience Development Solutions Provider; Jason Yee, Canon Communications; Emily Koberling, SAGE Publications; Meg Clark, Circulation Consultant; Pat Patten, StatlisticS
Not Pictured - Desiree Forsyth Bennett, Bobit Business Media; Rick DeChance, Circulation Consultant
Western Fulfillment Management Association (WFMA), P.O. Box 15281, North Hollywood, CA 91615
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